Save the Cat!
“I think we can learn so much from other disciplines…”
The Challenge and Joy of Finishing
Mozart. Bach. Van Gogh. Rodin. Margaret Mitchell. Stephen King. Stephen Spielberg. George Lucas. Have you heard of these folks? They all finished something. Did they know they were done? Probably, they just got tired of messing with whatever they were working on, put a period, an ending, a final splotch of paint or marble or […]
Decision Making
TOO MANY CHOICES Whether it’s business, our health, or our insurance policies, the problem is the same. We have too many choices. Result: We don’t choose. We do nothing at all. We’re exhausted and we’re paralyzed. Here are three folks who can tell us why we are not happier, and not smarter and not better off […]
Seeing With Fresh Eyes
Everyone from marketers to writers to web designers needs Fresh Eyes. Find out why and how.
Taking a Break
“Give me a break.” In the vernacular, ‘give me a break’ means “Oh, come on.” On the other hand, taking a break has no second meaning. Does that mean it’s more serious? Taking a break is so important that it is mandated by law to protect employees from being forced to work without eating or […]
Ghostwriting
Work that is written by someone other than the nominal author is ghostwritten. It’s purposeful and you’re hiring a ghostwriter because you either suck at writing, you don’t have the foggiest idea of where to start, or you simply run out of time. Word has it that Aristotle was busy at the Lyceum and ran […]
Defining Your Project
There are projects and there are PROJECTS. Let’s start with the basic definition of the word project: The Merriam-Webster online dictionary says, “A project is a planned piece of work that has a specific purpose (such as to find information or to make something new), and that usually requires a lot of time.” Business projects […]
News Blues?
I know we mourn the passing of great newspapers and magazines in print. However, look at it this way… people still seek content. It’s just packaged differently. According to data published by ZenithOptimedia this week, folks in 2014 folks were consuming media online for an average of 110 minutes a day, compared to only 60 […]
Startups That Succeed!
What is the reason that some companies work and some don’t? Here’s a TED talk to tell you. Enjoy. [ted id=2272]