Business and Life: Trends

What else is there?

IBM makes a movie!

Did you read that IBM has made a movie? It’s called “A Boy and His Atom” and it’s a 90-second tribute to science, creativity,  and (re)invention. IBM was the lumbering pachyderm star from the book Who Says Elephants Can’t Dance by Louis V. Gerstner, Jr. written over eleven years ago now. The book was a […]

Publish… or Perish

Paul Nicklen, photographer for National Geographic, states in his TED talk of March 2011 that National Geographic reminds him quite frequently, “We publish pictures not excuses.” As business people, we can only sell our products, not excuses. We can only sell our services, not excuses.   The growth and survival of our companies depend on […]

Plan B

What is a Plan B, besides a morning after pill? It’s a backup. It’s the spare tire. It’s what you should have behind your Plan A. Plan B’s are scary because we rarely even have a Plan A.  Why not? Companies usually have Plan A’s. Or Plans. Do they have Plan B’s? Shouldn’t they? What […]

Mismatched Socks and Marketing

It might have started with Helena Bonham Carter (HBC) at the 2011 Golden Globes. OR before. HBC rocked the fashion world by wearing OMG mismatched shoes!  Clearly on purpose, she chose one gray, and one red.  Not to be confused with the time I went to work with one navy blue, and one black leather […]

Big Brother Google

Did you catch the allusion to  George Orwell’s 1984? Here we are, almost 30 years later, and the novel’s themes sniff at our heels. Someone or something is controlling what we see and hear. Does it concern you that what you see and what I see are entirely different? Big Brother Google, in its best […]

Tribes

I love the notion of tribes.  It’s a gut-level ancestral haul back to ancient times. It’s also hot right now.  Seth Godin, marketer extraordinaire, extols tribes as key to effective marketing. We all want to belong, fit in, be a part of. David Logan, co-author of Tribal Leadership and The Three Laws of Performance, breaks […]